Why Custom Embroidery for Your Logo Apparel

Companies and organizations who wish to display their brand and logo have the option to choose from a wide array of ways to decorate a shirt. We see that logo embroidery remains a top choice because it gives organization the edge as the most professional decorating option for their custom logo apparel.  But, what are some other reasons that logo embroidery is a great choice to consider to showcase your brand?

Embroidery is Quality

Most everyone agrees, an embroidered logo represents the highest quality decorating method available.  When a logo is embroidered, the brand is also perceived as representing a high quality company.

Embroidery is Diverse

Across Pieces,  it can be used to embellish hats, golf towels, polo shirts, backpacks and more.  The results of the embroidered logo is consistent from piece to piece and all items can be embroidered easily within an order at the same time. The items produced are a high quality item with a perceived high value.


Embroidery is Misunderstood

There are less expensive choices out there for the marketer to choose when branding apparel for their company.  Limited budgets may lead some companies to consider printing options.  But the axiom that you get what you pay for remains true for decorated apparel.

Embroidery may be a slightly more expensive way to present your logo, but if you are representing a quality brand, it is the best representation of quality.

Embroidery is for Small Orders


For printing options to be less expensive than embroidery, a quantity of items generally needs to be produced.  Embroidery is very cost effective when done on single pieces, small orders to hundreds or even thousands of pieces. 

Embroidery Isn't Limited

Unlike ink, which is limited to embellishment of apparel that’s smooth textured, embroidery thread can be applied to a multitude of fabrics.  Fabrics which have a lot of dimension like pique knits and polar fleece make for great palettes for embroidery.  In addition the thread used in embroidery is soft and pliable enough to be comfortable when worn.

Moss Landing

Embroidery Is Durable

Quality embroidery thread is designed to withstand heavy laundering with colors that won’t fade in wash water as hot as 203 degrees F.  It is more common for a shirt to wear out before the embroidered image does.

As you can see there are a number of reasons to choose embroidery for your logo decorated apparel.  It is always important to consider your needs when making this decision.  Considerations like the item being worn, the person(s) who is going to wear it and the conditions that it will be worn are very important as well.

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About Jeff Taxdahl

With over 20 years’ experience in embroidery and business ownership, Thread Logic owners Jeff and Wenda Taxdahl, and the Thread Logic team, know what it takes to make custom logo embroidered apparel that people are proud to wear.